A Case Against Website Sliders

Slideshows, also known as sliders or carousels, are a way for a website to presenting a variety of important information. The website owners feel confident that they are bringing attention to every corner of their website. Unfortunately, a slideshow is actually doing the exact opposite.

Instead of visitors taking in all the information from the slider, they actually ignore the slider completely. A number of different sources have proven this idea. According to ConversionXL, there are two main reasons why sliders are ineffective. First, human eye reacts to movement and misses the main message. Second, too many messages at once mean no message at all.

Take the space of a slider and fill it with a compelling message. Enhance the message with a great design to get users to click through your site. Give your visitors the content they’re looking for. Place it front and center instead of making them hunt for it.

What is on a home page vs what people are looking for (XKCD)

Sliders aren’t all bad

There are instances when sliders do enhance the website. Sliders can be a great way to give interested visitors more information, and there are lots of new ways to spice them up.

Make sure to follow a few guidelines:

If your slides are simple and enhance your website, using a slideshow could be the right decision. But it’s usually a much better plan to craft a concise and compelling message to go with your content.

Paperback Web Design embraces the next step in portable information.

Paperback books are easier to carry around than their hardcover counterparts. Anyone can access a website from almost any device. The cover of a book is a visual representation of what's inside. Websites are a digital representation of a person or company.

We could only share art, knowledge, and advertising by printing. Now, even books are electronic. The evolution of information distribution is constant. We are always looking for new ways to communicate with each other.

It is important to recognize the evolution of websites and information sharing, but it is just as important to look to the future. PBwebD can improve your data management or make you a website that takes advantage of the latest features while keeping the site working on some of the browsers from the past.